What is Search Engine Optimization?
It’s the method by which you increase your website’s ranking with search engines and consequently increase website traffic. SEO typically refers to optimizing traffic to the organic (free) listings, whereas SEM (Search Engine Marketing) refers to website advertizing in the paid listings.
SEO is not…
…a guarantee your website will be listed on Page 1 on Google. Many things affect search engine ranking, and some of them are simply beyond anyone’s control. Professional SEO work will most likely improve your ranking but there are no 100% guarantees—and anyone who promises you “Page 1” may be employing “black hat” techniques that could get you banned from Google.
What can you expect if you hire AMA-Lytics?
For first-time customers and people unfamiliar with SEO, start with an
Initial Site Consult which involves a meeting to explain web advertising and how much benefit you can expect.
At the meeting we can discuss which path you would prefer: Website Optimization (a slow, steady, and ongoing process) or Google Adwords Campaign (quick, easy and highly effective). Both of them utilize the strategic use of keywords — the search terms that your potential clients will type into the search engine browser. Or you can get both for a preferred price: the Two In One Package, which includes both the optimization and one Google Adwords campaign.
The Google Adwords Campaign comes with two months of monitoring, but after that, to continue its peak efficiency, the Monthly Monitoring and Report Option will continually evaluate and improve the ad campaign. In addition you will receive reports on your website’s vital statistics.
I also offer peripheral services such as content management and blog writing.
Want more information? Take a look at the Handy Dandy Flow Chart. Or you can call me and I can explain how the process works.
How do you know you need SEO services?
- Your website languishes on Google page 3, 4, etc. (users typically don’t go beyond page 1 or 2) or worse, doesn’t show up at all
- You get hits but not very many or you get the wrong kind of hits
- Your business is new or expanding into new markets
- Your website is brand new and you have no idea how to promote it
- Your website is old and outdated, and you're sick of worrying about it.
How do you know you need my SEO services?
- I understand how annoying it is when people talk “tech-ese” at you. I explain what I do and how it will help you in language you understand.
- Typical SEO companies are enormously expensive and offer cookie-cutter service. Being local, I take the time to understand your goals and customize my services to your needs.
- I have a reputation for being honest, responsive and courteous.
I am a client-driven business. If you need part of a package or a service that is not listed, call me and ask!
